Tag Archives: Toy Story

Traditional Animation versus Pixar: A Tale of Competing Priorities

27 Mar

4th article in our 5 week series on Disney!

As much as it would be nice to discuss how wonderful Disney animation has been (for most of its almost 90 year history) one has to recognize how market forces have challenged their animation enterprise.   A creative juggernaut of the highest caliber, Disney is also a business that has to profit to sustain its production.  Gratifying audiences with warm and elegant animation, if not pioneering the finest animation, Disney has taken many advanced animation development techniques to great heights.  We know their 2 dimensional hand-drawn classics from our childhood favorites.  Yet we also appreciate the digital wizardry of their current 3 dimensional works also. Though we appreciate Disney’s association with Pixar we have to wonder whether a conflict of sorts is brewing.  This article will attempt to illustrate the collision (and sometimes hostility) that is sometimes provoked internally by challenging economic forces, contemporary appetites, and competing priorities at the Cineplex’s.

Continue reading

Advertisements