Searching for authenticity in Hollywood may be like searching for a needle in a haystack these days. Today consumers are tired of celebrities looking for a free ride while contributing nothing to the greater good of society. Meaning its not enough for a celebrity to look HOT, SEXY or GORGEOUS in the age of social media. Social media has changed our culture and celebrities trying to sell a film or television show? Need to care about someone other than themselves and be authentic and sincere while doing it. Is this asking to much?
Beauty Is Only Skin Deep:
Beauty Is Only Skin Deep- Definition from http://www.dictionary.com:
“Something that you say which means a person’s character is more important than their appearance.”
Recently Star put out a rather scathing list from a poll of The Most Hated Celebrities in Hollywood. Some of the behavioral traits that landed these celebrities on this list were.
– False Modesty
Gwyneth Paltrow was named People Magazines World’s Most Beautiful Woman and after appearing on Jay Leno (while promoting Iron Man 3) she got countless negative comments about her bragging. Here are some comments made about Gwyneth Paltrow on the dailymail.co.uk.
“There is nothing beautiful about a woman who uses the F word or shows her backside in public. All these show business people are such phonies. They will do anything to get the publicity for which they constantly crave.”
– Des, Liverpool, 27/4/2013 20:15
“She is boring and should perhaps focus on time with her children…. work with animal rescues. Battersea shelter is not far from you, go do something useful other than talk about yourself. You are losing the few public fans you have.”
– Lily, LondonandNYC, United States, 28/4/2013 01:51
Does overselling oneself or bragging work against celebrities when promoting a film? According to an article in Psychology Today “Bragging-When is it OK and When is it Not OK?” The old saying “let other’s do your bragging for you” still holds true today.
“Almost no one likes a show-off but almost everyone likes to show off, at least a little. Some showing off happens by accident and some in a deliberate attempt to manipulate others. In either case, though, you run the risk of looking a bit too satisfied with yourself if not downright conceited.
The best way to brag about yourself to others is probably not to brag at all. Let other people do the bragging for you.”
Social Media has changed our culture and transformed our world. Here are 10 ways social media has changed us according to an article “Ways Social Media is Changing Our Culture” from blogsite www.jeffbulas.com.
1. Challenging the Status Quo
2. Changed by Exposure to Diversity
3. Support is Now Visible
4. Learn More from Each Other
5. Crowd Sourced Wisdom
6. Creativity and Inspiration is Unleashed
7. Increased Appreciation of the Unique and Handmade
8. Truth is Exposed
9. We are More Authentic
10. Anyone can Contribute
Public figures can no longer hide their true identity and or negative behavioral traits in the age of social media. Why? Because people can dissect and deconstruct a person in the court of popular opinion making short comings or negative behavioral traits stand out like a sore thumb. Revisiting the article from Psychology Today on bragging it states,
“The social norms of bragging refer to the fact that our culture expects people to be modest. People who aren’t modest violate those expectations. There is also a practical side to this social norm. Impression management is all about leading others to view you favorably. If they think you’re trying too hard, they’ll be turned off and you’ll achieve exactly the opposite of your desired impact on others. This is especially true if the qualities you’re showing off aren’t the ones that interest the other person.”
How can celebrities promote themselves and avoid being overly conceited? What are some behavioral traits you find attractive? Is it possible for a celebrity to be authentic in Hollywood?